Since the whole world is milking the subscription model these days, many would-be patrons are hesitant to add yet another monthly charge to their bill, even if the charge is just the $2 “tip jar” tier many of us offer.
It would be excellent if creators could, per tier, set an annual rate and allow patrons to subscribe annually. Creators could also make this annual rate lower than the monthly rate if they choose.
For myself (and I assume many other creators), this approach would be excellent for my lower tiers which simply grant access to content or generate donations. It’d be great if I could market my $2 tip jar tier as, say, $20 annually and give those patrons a year’s access to my private chat room. I think a lot of people are happy to throw a one-time twenty down than they are to add a monthly charge.
I believe this setting should be per-tier, though. I have some higher-priced tiers where the rewards are bespoke commissions, and I wouldn’t want people to pay those a whole year in advance. I often need to adjust the pricing based on shipping or my own work rates going up, or adjust available slots based on my workload. But like I said, the lower tiers that are based on general access, allowing annual payments is ideal.
For the display, IF creators choose to set a lower annual rate than the monthly rate, it would help if patreon displayed this, e.g. “Tip Jar: $2 monthly | -$24- $20 annually” (where the “$24” is crossed out; sorry I can’t format it like that here). It’ll help customers realize they’re getting a deal by being all-in for a full year.