There’s a lot to unpack with these tests going live. For me personally, the change (or at least one of the options) works out quite nicely because my tier images play well with the new dimension caps and such. However, I can see pretty clearly how it is negatively impacting other creators and I don’t quite like that.
I am nervous because on October 1st I’ve planned to launch a Special Offer alongside a brand new podcast, and the entire plan rests on the strength of converting non-patrons to patrons. These changes, and not being sure which version of the test people will be seeing, is now a pretty big source of anxiety when I should be feeling like I’m about to kick a ton of butt starting tomorrow.
I understand that the changes are meant to play well with the vertical nature of viewing on mobile, but the big blocks of unused space are a bit garish. I can live with that though because I know how many people are viewing on mobile vs. browser and I can deal with that unused space because I feel like it has little impact on the conversion of non-patrons to patrons.
I also seem to be in the minority when it comes to being totally okay with my tiers being above my about section. Everyone’s pitch is different, but in my case, people are coming to my Patreon because I’ve already made the sale. People are coming to my Patreon to make a transaction. They want to know what I’ve got, and what they’ve got to pay to get it, and I’m totally cool with the money being up front. You don’t go to Etsy wanting to read someone’s store description, and my campaign rests so heavily on the content, people are coming for the content. That doesn’t work for everyone, some people need that space to explain and describe what it is they’re doing on Patreon and so on. I don’t like that those particular creators are now put in a position where their potential supporters could be turned off by the financial aspect being thrust forward right off the bat.
I think that what we’re finding very quickly is that there’s no one size fits all approach that works. Giving creators the tools necessary to present their page in the way that they feel works best for them by giving them options to select from rather than a few rigid options may be the best option.
There are some good changes here, I think for someone like me a few of these changes are actually really strong. But, it’s not worth it if a bunch of other creators are going to suffer because their presentation doesn’t play well with these changes.
Also, why would you change the banner dimensions? We asked you not to! All of our banners look like crap! I think that’s legitimately the one thing that really bugs me because that’s something a ton of us brought up. And having the icon hover over the bottom of the banner, didn’t we just change that on the regular layout? Wasn’t that a unanimously praised change?
And image dimensions in general, tier images included, are pretty broken with this update. That’s a big deal because some people put a ton of work into those and they’re extremely effective, but are now just little specks of nothing and it makes the page look like amateur hour. That’s really rough.
I think it might be best if there was an opt out option at this point, and it should probably happen soon because October 1st is the big “promote your stuff and get patrons!” day.
Anywho. There’s a lot of valuable changes here, but they need to be implemented in specific ways, at the discretion of each creator.