We recently shared that our data shows that if a patron is going to cancel, they are likely to do so in their first month, especially if they don’t see a new post or get any kind of welcome from the creator. So you might improve patron retention by making sure to post at least 2x/month, and making an extra effort to make new patrons feel welcome.
Let’s share ideas on how to make new patrons feel the love! Here’s a few to start:
- Use Bonjoro to send a quick personalized thank you video directly to new patrons
- Share with patrons an early look at what will be coming next month if they stick around
- Encourage them to be part of your community, so they feel belonging
What do you do to celebrate each patron and make them feel welcome?