I’ve used Patreon to promote my music and podcasts since 2014. But it wasn’t until I started a new Patreon page for my band, Brobdingnagian Bards, that was finally able to nail down three essential Patreon promotion tips for social media. The first three are kind of no-brainers, unless you’re just getting started. But I have never seen ANYONE do the bonus tip that is exclusive to the video.
- Every time you make a new post on Patreon, share the link on social media. This lets people know you have a Patreon page. You should do this even if the content is a locked post.
Just make the social media post a little more exciting, engaging and maybe add a little mystery and the post will engage even those who can’t access it.
Use a Picture with every post. Text-only posts don’t do nearly as well as picture posts. Videos are okay if they are short and entertaining. But at the very least include a picture. Even if the picture has nothing to do with you, it’ll perform better.
Engage everyone who responds to a post on social. I despise social media. So I haven’t responded to many posts of the years. I finally decided to change that behavior over the last three months. I’ve seen my social media explode.
Any response on social media is better than none. But if you can’t chat with folks too. So much the better!
To check out the mind-blowing simple bonus tip, watch the video.
So my awesome secret patreon promotion tip is…
Thank each person who signs up to your patreon page on social media.
“Wow! Thank you Joe Nameless for joining my Gunn Runners Club on Patreon. You are AMAZING!!! You can sign up to my patreon and get behind-the-scenes look at my music and live streaming concerts. Sign up at http://patreon.com/marcgunnmusic”
You will be surprised by how great this works. I get a lot of sign ups. Just because they are fans and finally saw this post on social. Do it and tell me how much you love it!